The Radial Europe Experience in Milan

19 March 2025

Not Your Usual Business Event. Tired of predictable business events with the same PowerPoint presentations? On March 19th, in Milan, we will have something different.

The buzz of pick & pack

Imagine stepping into a fulfillment center where the buzz of pick & pack meets visionary thinking.

Fear is a liar

This is where Leonardo Antonio Avezzano – explorer, photographer, and the man who climbed 7,000 meters wearing a jacket filled with recycled human hair – will take center stage to challenge everything you thought you knew about embracing change.

Not another talk about “disruption” from someone who’s never left the office.

Leonardo brings authentic adventure stories – from Mount Everest to crossing Iceland glaciers on foot, solo and unsupported, and from the Indonesian Borneo to climbing Aconcagua, and creating sunglasses from ocean plastic that everyone said was impossible.

The Speakers

Joining him in this unconventional setting, are three exceptional leaders at the intersection of fashion, technology, and innovation:

Valentino Caporizzi

Valentino Caporizzi is a dynamic force in digital innovation and experience strategy. As Chief Strategy Officer at Retex, he’s at the forefront of transforming e-commerce through cutting-edge UI and UX design. With a rich background spanning luxury brands like Kering and Dolce & Gabbana, Caporizzi brings a unique blend of fashion industry insight and technological expertise to his role.

Ben Dimiri

Ben Demiri is a trailblazer in fashion technology, co-founding PlatformE to revolutionize the industry’s approach to production and sustainability. As CEO, he’s spearheading a movement towards made-to-order manufacturing and mass personalization, working with over 25 luxury brands including Gucci, Dior, and Fendi. Demiri’s innovative platform is tackling overproduction and waste in fashion, leveraging big data and AI to create a more efficient, responsive supply chain. His vision extends beyond luxury, aiming to transform the entire fashion ecosystem from high-end to high street, making sustainable, personalized fashion a reality for all consumers.

Baris Gencel

Baris Gencel stands at the intersection of luxury and technology as a Creative & Artistic Director of Experiences. Based in Hong Kong, Gencel is pioneering the integration of metaverse concepts, Web3, and AI into the world of high-end fashion and automotive brands. His portfolio boasts collaborations with iconic names like Ferrari, BMW, Porsche, and Bvlgari, where he crafts immersive digital experiences that redefine brand engagement. As the Group Director for Digital Transformation & Innovation at Lanvin Group, Gencel is shaping the future of luxury in the digital age, blending traditional craftsmanship with cutting-edge technology to create unforgettable brand narratives.

With the moderation of Clara Mattioli (brand strategist and sportswear licensing expert), Valentino, Ben, and Baris will discuss how technology integration is reshaping customer experiences across touchpoints, demonstrate how made-to-order technology can solve fashion’s overproduction crisis, and showcase the way AI and emerging technologies are reshaping brand experiences.

Why a warehouse?

Because that’s where the real magic of e-commerce happens.

Far from the glossy frontend of websites and apps, an ecommerce warehouse is the beating heart of brand-customer relationships.

It’s here that innovation has to happen if fashion and beauty brands want to tackle their greatest challenges:

Overproduction
Returns management
Sustainability demands
Personalization at scale
Consumer expectations

Stefano Scognamiglio, CEO Italy and site manager in Milan, will briefly explain how Radial Europe is moving in that direction.

Save the date

– When: March 19th, 2025 at 15:00
– Where: Radial Italia, Via Leonardo da Vinci 4, Cusago (MI)

Radial Milan

Via Leonardo da Vinci

Ideally situated near Milan, Radial Europe’s fulfillment center provides a strategic advantage for your e-commerce business. This prime location offers a winning combination of factors to streamline your operations and expedite deliveries.

Reach out to Angela Gorman or Matteo Petruzzellis for more info, or fill out the form below.

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