An Interview with Ines Kainz, Sales Manager, Knapp AG

A successful partnership

What are the key points of a successful collaboration? Ines Kainz, Knapp’s sales manager, describes the partnership with Radial Europe.

Ines played a pivotal role in implementing KNAPP’s innovative automated solution at Radial’s warehouse in Poland. This advanced system was designed to meet the specific needs of Radial’s clients, including doTERRA, a rapidly growing direct-selling company, and successfully optimized the order fulfillment process, boosting both efficiency and performance. The collaboration not only enhanced e-commerce logistics operations but also effectively supported the complex requirements of Radial’s diverse customer base.

3 pillars of effective cooperation

The three key features of effective cooperation according to Ines Kainz are:

  1. Sense of partnership
  2. Common understanding
  3. Shared values

When these elements are present, collaboration can truly thrive. She emphasized that finding value together benefits both companies, underscoring the importance of shared goals and mutual respect in building successful business relationships.

Radial is a very ambitious company, and their attitude fits absolutely in our mindset.

Ines Kainz, KNAPP AG

Shared values and goals

The alignment in values and goals between Knapp and Radial enabled them to tackle the challenges of the project seamlessly. Through open communication and a series of collaborative workshops, the two companies overcame every obstacle. This collaborative approach has solidified a strong foundation for the long-term relationship.

State-of-the-art automation

Knapp AG provided a state-of-the-art automated system for Radial’s fulfillment center, located near Warsaw. The system features an innovative SDA (A-frame) capable of handling small beauty products and pick-to-light technology for non-standard order picking. This setup is supported by conveyors, automatic labeling, and sorters, enabling efficient processing and routing of shipments. The facility is equipped to process up to 22 million units annually, with the automated section specifically designed for 7 million units.

Commitment to sustainability

The collaboration between Knapp and Radial underscores a strong commitment to sustainability. Radial’s facility in Poland features energy-efficient lighting, intelligent heating systems, and renewable energy sources. It also holds certifications such as BREEAM In-Use and FSC CoC, highlighting its dedication to eco-friendly operations.

Overall, the partnership between KNAPP AG and Radial Europe aims to push the boundaries of innovation in ecommerce fulfillment. It ensures efficient and sustainable logistics operations in the Polish market.

Ines Kainz, with her deep understanding of the latest trends in robotics and AI, is at the forefront of innovation in the industry. As a key figure at Knapp AG, an Austrian company renowned for its intelligent automation solutions for warehouses and distribution centers, Ines is driven by her motto: “The right movement at the right moment in the right context.” This guiding principle fuels her commitment to building long-term relationships with customers, ensuring that she understands their unique requirements and provides tailored solutions that precisely meet their needs.

Ines Kainz, Sales Manager, Knapp AG

What was it like cooperating with Radial for you?

For me personally, it was a really great cooperation. Radial is a very ambitious company, and their attitude absolutely fits our mindset. We were able to find solutions together and overcome every challenge we faced. And yes, there were challenges, but we overcame them without any problems by communicating openly and holding many workshops together. We found solutions together with Radial, which aligns perfectly with Knapp’s partnership approach. We hope to continue this long-lasting partnership with Radial.

What are the three most important features of good cooperation?

The feeling of partnership, a common understanding, and shared values. When everything fits together, cooperation can work smoothly, and finding shared value brings benefits to both companies.

Exploring the cooperation

To explore the details of the cooperation and the automated solution read the interview with Anton Tschurwald, Vice President Retail Solutions at KNAPP AG. In this interview, Anton discusses the innovative solution and shares his vision for the evolving role of automation in the industry.

The collaboration between KNAPP AG and Radial Europe for the fulfillment center in Warsaw involves implementing advanced automation technologies to enhance e-commerce logistics operations.

KNAPP AG, a technology partner specializing in automation and digitalization solutions, has provided a state-of-the-art automated system for Radial’s fulfillment center in Poland. This system is designed to handle the specific needs of Radial’s clients, including a leading producer of natural essential oils, cosmetics, and dietary supplements.

The fulfillment center, located near Warsaw, features an innovative SDA (A-frame) system capable of handling small beauty products and a pick-to-light technology for non-standard order picking. This setup is supported by conveyors, automatic labeling, and sorters, enabling efficient processing and routing of shipments. The facility is equipped to process up to 22 million units annually, with the automated section specifically designed for 7 million units.

The collaboration emphasizes sustainability, with the facility utilizing energy-efficient lighting, intelligent heating systems, and renewable energy sources. It also holds certifications such as BREAAM In-Use and FSC CoC, highlighting its commitment to eco-friendly operations. Overall, the partnership between KNAPP AG and Radial Europe aims to push the boundaries of innovation in e-commerce fulfillment, ensuring efficient and sustainable logistics operations in the Polish market

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